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Brand and AI-visibility research for planners

Know what the category, and AI assistants, say.

Watch a brand and its competitors across news, filings and ChatGPT, Claude, Gemini and Perplexity answers, and build pitch research with a checkable source on every claim.

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No card to start. Every product, every seat, for 14 days.

One real check of how an AI assistant sees a brand, free and with no account. Run the free brand scan

Example data
Radar* workspace for Northwind Coffee: a visibility score of 65.9 over time, a 33% share of voice against four competitors and the sites AI answers cite (example data)
What it does

Three things it does, shown on screen.

Content concepts

The content plan starts from sourced ideas, not a blank page.

Give a brand, its topics and up to 50 materials; it researches fresh sources and returns 15 to 20 cited content ideas per run, each ready to become an article or posts for six channels.

Example data
Content concepts: Example data
AI-visibility tracking

What AI assistants say about a brand becomes a number you can watch move, not an anecdote.

Ask ChatGPT, Claude, Gemini and Perplexity the questions a buyer would type, on a schedule, and score how often the brand is named and how it is placed (ChatGPT on every plan, the rest on Agency or as an add-on).

Example data
AI-visibility tracking: Example data
Share of voice against competitors

A competitor gaining ground shows up in the numbers before it shows up in a pitch.

Name the competitors that matter and counts who the assistants and the press mention, as a share of voice that updates with every run.

Example data
Share of voice against competitors: Example data

Also included

  • Findings worth a look. Reading a client's site the way AI crawlers do, flags pages they read but never cite, questions competitors win and answers the site is missing, each with its evidence.
  • Cited research reports. Run a brand audit, a competitive analysis, a Four Cs, an audience profile or a trend hunt; each section is written from the sources it is given, and a claim whose source does not check out is dropped.
  • Watchlist monitoring. Add a brand, a competitor or a category to a monitor, check it weekly, monthly or by hand, and get an email only when the data shows a real change against its baseline.
  • Export and share. Export a report to PDF, PowerPoint or CSV in the report's language, or share it on a client link that opens without an account.
  • Shopping visibility. Load the client's product catalog and see which products AI assistants name for shopping questions, and how often each one wins.
  • Pitch workspaces. Research a prospect in a pitch workspace that expires, then promote it to a client workspace with its runs and reports.
  • Alerts on what moved. Hear about drops, spikes, competitor surges, new wrong claims and lost citations by bell, email, Slack or webhook.
  • Comments on a passage. Leave a threaded comment on a passage or figure in a finished report, and resolve it once it is addressed.
  • One ranked list of actions. Site fixes, content to write and placements to earn, ranked by the visibility each could add; send any of them to or .
  • Citations over time. See which kinds of sources and which domains assistants cite, over time, with the gaps and a watchlist.
What Radar* replaces

Ad-hoc AI searches and a folder of links.

Most category research is a few searches in a general-purpose AI assistant, a folder of saved links and a day of reading before a pitch, and none of it survives past the deck. Enterprise listening suites keep the record, but they are priced and scoped for a research department, not a strategist.

Before

An AI assistant answers once and moves on

A finding in a deck has no link back to where it came from

Nobody knows what AI assistants say about the client

Watching for a change means someone has to remember to check

A workspace keeps every report, and a monitor tracks the subject afterward

Every finding carries a source you can open from the report

A tracker asks them the same questions every run and scores the answers

A monitor only surfaces what changed

Compare with Semrush

Related reading:AI tools for marketing agencies: how to choose them by job

Before you start

The AI, your data and the price, plainly.

  • What the AI doesWriting a report section from the sources and figures it is handed, one section at a time
  • What it never doesWhether a citation is real: a claim whose source was not actually provided is dropped, not kept with a caveat
  • Where your data goesWorkspace, watchlist and report content goes to Anthropic's commercial API when you run a report or ask a follow-up, never in the background. Visibility tracking sends one unbranded question, the one a buyer would type, to each assistant your organization has a key for. Training and retention follow each provider's API terms, not a setting in this product.

Models. Claude Sonnet 5.5 for report writing, personas and follow-up answers; ChatGPT, Claude, Gemini and Perplexity for visibility tracking, run on Signal*form's own accounts with each provider: ChatGPT on every plan, the other three on Agency or as an add-on; Google AI Overviews is not available yet. Security and the AI, product by product

Pricing
  • Base$99
  • Pro$249
  • Agency$499
  • a month

Three plans. Every product from Pro up. Annual billing: $79, $199, $399 a month. See the pricing page for add-ons and seats.

Works with
  • Turn research into a briefCategory and competitor findings from become brief input with one click, not a retyped summary.
    • → : category and competitor intel
  • Keep findings in A finding saved to becomes a permanent, searchable part of the client's record, and a workspace linked to a client starts from the brands and competitors keeps for it.
    • → : research findings
    • → : the brand roster

Recently shipped

Everything that shipped
  1. One brand voice per client, used everywhere
  2. Shopping visibility
  3. Your time zone, everywhere
Questions

Common questions

For planners and strategists, is market and AI-visibility research. It tracks a brand and its competitors in the press and in AI assistants' answers, writes cited reports, and replaces ad-hoc AI searches and desk research redone per pitch.

Run your next pitch research in .

14 days, every product, every seat, no card to start.

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